Understanding SEO: What Is Backlinking
If your main source of traffic is going to be by way of the search engines, you need to understand what backlinks are. Today we will discuss what backlinks are and how we can use them to help us improve the search
engine ranking of our sites.
What are backlinks?
Backlinks are basically links that point from one site to another. For example; a site aboute running pointing to a weight loss site. These links are designed to help the search engines determine how a website should be
ranked. It’s important to note that the source of the link plays a big role in determining the weight of the backlink. Not all backlinks are created equally.
What type of backlinks are there?
There are many types of backlinks. Each method is important in its own way. Because of this, I urge you to implement variety in your backlinking. Here are some of the more common forms of backlinks: Forum links, profile links, in context link, blog commenting, bio links from articles and press releases.
Which are more effective?
This really boils down to testing. You either do your own testing, or you listen to what some of the top internet marketers are doing. The general concensus is that in context links are what matter the most now a days. This is taking into account the recent changes in Google.
Is this an ongoing process?
If you expect to rank well in the search engines, you are going to have to continously build links to your site. This task can be outsourced if you can afford it. Make sure you understand what you are doing before you begin to outsource.
With the recent Google changes, expect to see more push for “social” links. Google is really pushing their social network and it looks like they want to integrate it with their search results. This means that yet
again the SEO game is changing. Good luck in your SEO ventures, and remember to always stay informed.
There are two ways to get backlinks. You can either spend your valuable time going to the search engine and find high ranked sites and manually post your link one by one. The other option is to use a script to find backlinks and automatically submitted for you.